How to Setup Amazon Shopping ads in 2023
Amazon Shopping Ads are a powerful tool for businesses looking to increase their sales on the platform. These sponsored ads appear at the top of search results and on product detail pages, making them highly visible to shoppers. In this blog post, we'll discuss how to run Amazon Shopping Ads, best practices for optimizing them, and strategies for generating more sales from them. First, let's talk about how to set up Amazon Shopping Ads. To do this, you'll need to be enrolled in the Amazon Brand Registry, which is a program that allows you to protect and promote your brand on Amazon. Once you're enrolled, you can create ads through the Amazon Advertising Console. When creating your ads, it's important to choose the right keywords to target. This will help ensure that your ads are seen by shoppers who are looking for products like yours. You can use the Amazon Keyword Planner to find relevant keywords, or you can use tools like Keywords Everywhere or Ahrefs to resear...